Saturday, November 28, 2009

ActionCOACH Testimonial - Relax! Massage Therapy - Gretchen Rivas

Quite simply, I wouldn’t be where I am today had it not been for the incredible coaching I have received from ActionCOACH Reggie Shropshire. Under his guidance, I have been able to take my business in directions I never dreamed possible.

When I first started working with Reggie, I was content to book 10-15 massages per week. Then, Reggie worked with me on creating a budget, reviewing my expenses, and re-evaluating how much business I really needed to book in order to be successful. I set a goal of 20-25 massages per week, and have been consistently working in that range ever since.

Reggie also introduced me to lots of other incredible business owners with whom I’ve been able to create powerful alliances. Thanks to his introductions I now have strong relationships with a website firm, an advertising and marketing company, a copywriter, a video production company, a professional products company, and an acupuncturist with whom I do a lot of referral business. All of these people have helped to shape my own business and grow it into what it has become today.

From a personal perspective, it’s also been beneficial to share with other business owners--no matter our trade, we’re all in the same boat. I like to think of Reggie as the Captain of that boat encouraging us all to “Row!, Row!, Row!” Reggie is indeed a great Captain: he knows when to let you coast on the winds and when you need a push.

Like many busy professionals, I’m great at finding excuses for not getting certain things done. For example, my website needed work, but it just wasn’t my priority. Reggie pushed me to update and upgrade my website, and I’m so glad he did. Getting that project done freed me to pursue an entirely new venture with my business: I’ve recently filmed an educational DVD called How to Massage Your Pregnant Partner and guess what—I’m now building a second website to promote my new project, something I can easily do since my company’s main site is up-to-date. (By the way, my primary site, www.relaxwilmington.com, is at the top of the search engines for keywords ‘massage therapy’ in the Wilmington area, another milestone I’ve reached, thanks to ActionCOACH goals.)

When we entered this recent economic recession, Reggie wouldn’t let me use that as an excuse to let up on my business. While others in my industry closed their doors, he pointed out the potential opportunities for me. Not only has my business remained strong, I’ve now launched an entirely new revenue stream for the company! I birthed (excuse the pun!) my pregnancy massage DVD in just nine months, thanks to a plan of action and target date that I created with Reggie’s help. I’m so grateful for the abundance I’ve experienced thus far and so excited about the future of my business. Thanks, “Captain” Reggie for helping me navigate toward a life of smooth sailing.

--Gretchen Rivas, Relax! Massage Therapy

1 comments:

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