

We Want You!
FOR GUERRILLA MARKETING BOOTCAMP
ActionCOACH Reggie Shropshire and Sgt. Major
Charlene “The Bon Bon Queen” Dupray want you to join
their ranks for their powerful 3-month, 6-session Guerrilla
Marketing Boot Camp. This brief, yet intense program
has been specifically designed to strengthen your
marketing muscles and equip you to take on the challenges of
creatively marketing your business on a budget.
Each two hour training session will be conducted on the 2nd and 4th Fridays, July-September from 9 am – 11 am
with a focus on one (or two) specific guerrilla marketing weapons. Here’s a sampling of what’s included:
July 9th: Boosting Website and Marketing Materials
We’ll identify the 7 crucial elements that no website should be without and show you how to
transform your website from a glorified business card into a sales-generating powerhouse.
Time will be devoted to analyzing websites and marketing materials of willing class participants
and giving concrete suggestions on how to maximize your online real estate.
July 23rd: Creating Effective Newsletters and
Communications
We’ll break down all of the components of creating effective newsletters and c
ommunications pieces that work as powerful selling tools for your company. We’ll spend time
strategizing on specific ideas for your business and ensure that everyone leaves with strong
material for their next newsletter or direct mail piece to clients.
This powerful session alone is worth your boot camp investment!
August 13th: Making Social Media and Networking Work
for Your Business
We’ll teach you specific how-to shortcuts to save time on social media; we’ll reveal where you
should invest your energy and what social media and networking groups are not worth your
time; we’ll show you how to use networking to create meaningful (and original) strategic alliances;
and we’ll provide the details of real case studies of small business who have success in
this area, so you can model after them.
August 27th: Developing Incredible Events and
Promotions
How can you drive customers to your door and generate buzz about your business?
How can you get the media to cover special events related to your business? How can you build
and sustain priceless word of mouth advertising? We’ll answer all of these questions and more
in this boot camp session, plus we’ll devote time to a creative
brainstorming session that leaves you with a list of exciting ideas for your next event
and/or promotion.
September 10th: Maximizing Customer Relationships
We all know that we should treat our customers well, but what does it take to turn them into
loyal, raving fans? How can your business create a ‘cult’ following like Apple, Harley-Davidson,
or Starbucks? In this session we’ll explore powerful strategies that will get you thinking out of
the box and have your customers eating out of the palm of your hand!
September 24th: Building Your Customized Battle Plan
Every business worrior knows the importance of having a strategic battle plan.
We’ll spend our last session together working on your own plan of action to take everything
you’ve learned and incorporate it into your business. You’ll leave with a
step-by-step guide on how to win the marketing war in your industry.
Tuition Options...
- 3 monthly payments of $200
- Pay in advance $550 (save $50)
- Early Bird Special: Pay in full by July 1st and save $50! ($500 for complete program)
If you are interested in enrolling the Boot Camp Contact Coach Reggie at 910-471-2725


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